Mistake #2: Starting in the treatment room (instead of before it)
Consultation mini series part 2
There’s a lot to cover in the initial consultation, more than can you can comfortably fit into a 45 or 60 minute appointment!, so it pays to have sent out and reviewed an intake form beforehand.
This also sends out a strong message you want your client to hear - that all the magic doesn’t happen on the treatment bed AND requires their partnership between sessions.
You’ve likely seen this before on your own skin journey I’m sure - yes treatments and a skin barrier skincare routine helped, but you also made a tonne of diet and lifestyle shifts behind the scenes too.
The mistake: Not gathering information before the consult.
Why it matters: Live time gets swallowed by admin and checklists; you see fragments, not patterns.
Do instead: send a focused intake form that covers what impacts skin physiology: current topicals/treatments, health history, diet, energy/sleep/stress, exercise, rest/fun, notable symptoms. Arrive prepared to dig where it counts and to validate their experience.
What this creates:
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Prepares you so you know where to dig.
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Protects in-person time for connection, clarity and education.
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Gently tells your client: “Working with me isn’t just a purchase. It’s a process we do together.”
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A consult that feels bespoke, not scripted
So, now is the time to ask yourself..
Do you have a solid 360 degree intake form?
Is your clinic set up to review a clients intake before you meet them - and this doesn't include a quick flick through whilst you prep the room. But actual time - paid for time - where you sit down and absorb what you are seeing on paper about your client?
If you are ready to change your consultation style, don't worry I'll be back on Monday with my 3 C's for Consultations That Change Skin
Tomorrow: Mistake #3 - not explaining the inside link to what we are seeing on the surface
Chloe
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